Netflix is giving out Thanksgiving gifts to movie theater owners.
The streaming giant announced Thursday that Glass Onion: A Knives Out Mystery will open in nearly 600 theaters nationwide for a week starting November 23, and will be available for streaming worldwide on December 23. .
The largest theater chains AMC Theatres, Regal Cinemas and Cinemark have all agreed deals for the first time as top exhibitors. Cinemark has screened his Netflix movies in the past. However, Regal and AMC had previously refused to work with the company because they disagreed with the exclusive theatrical run duration and financial terms traditional studios typically offer. Terms of the deal for “Glass Onion” were not disclosed.
But the news comes as a welcome relief to the industry after last month, when the theater generated just $328 million in ticket sales.that is Minimum number In September since 1996, except for the 2020 pandemic year.
The original “Knives Out,” starring Daniel Craig as the quirky detective Benoît Blanc, was a huge hit in 2019. It cost her $40 million to make and grossed $165 million in North American theaters and her $311 million worldwide. It was seen as a prime example of how studios can successfully release films based on original ideas in theaters.
But its chances of replicating its theatrical success last year came when Netflix spent $465 million on writer-director Rian Johnson to develop a star-studded franchise for the next two iterations. It looked like it was squashed to move it to a streaming service.
“We are thrilled that Netflix has teamed up with AMC, Regal and Cinemark to bring Glass Onion to theaters for this one-of-a-kind sneak preview,” Johnson said in a statement. rice field. “These films are made to excite audiences and we can’t wait to feel the energy of audiences experiencing ‘Glass Onion.'”
The film’s roaring reception at its debut at last month’s Toronto Film Festival prompted Netflix to pursue a broader theatrical strategy than its other films.
Whether this development means Netflix is willing to embrace a more traditional approach to theatrical distribution remains to be seen. He said he had no plans to publicly report Taka.